European Business Centres - ABIGEM
Client: Steinbeis
Requirements: Design and Coordinate Visibility Materials for a major EU Project
Skills: Identity Design, Print Design, Print Management, Portal Design,
Stage Design, Presentations, Project Management
Results: Project Identity, Stationery, Brochures, Newsletters, Environmentals, Portal, Policy Review Document
The European Union project, "Expansion of the European Turkish Business Centres Network" was a 52 million euro project aimed at over-hauling Turkey's SME sector through the establishment of a country-wide network of sustainable business centres. To date it is one of the largest EU accession projects and was carried out in partnership with the Union of Chambers and Commodity Exchanges of Turkey (TOBB). The project commenced in May 2008 and concluded in June 2010.
A wide array of materials essential to the visibility of the project was designed and produced. These ranged from a new identity, to stage designs, brochures, posters, newsletters, a 60 page policy review and a corporate identity manual. Over a 20 month period duties expanded from visibility works to assuming leadership for the production of the project portal. A key role was also played in liasing with stakeholders, participating in high-level meetings and giving presentations.